Design that represents the core of a brand and focuses on the fundamental elements goes hand in hand with a critical reflection on the existing structures. Proper and sustainable design captures the essence of the brand and strengthens it from the ground up for the future. From a deep understanding of brand, market and user, I develop custom-fit design solutions that span from brand presence to product. The combination of disciplines as well as of analog and digital worlds is natural for me. Throughout the process, I work strategically, logically and experimentally. 

I am always open for inspiring people and influences. At the moment I am working as a brand designer for Scalable Capital in Munich.